Podcasting is a great way to reach a wide audience. With over 700,000 active podcasts and over 88 million podcast listeners in the United States alone (Statista, 2022), there is a large and engaged audience for podcasts of all types.
build an audience for your business
If you have a business, podcasting is a great way to build an audience for your business. By creating informative and entertaining content, you can attract new listeners who may be interested in what you have to offer.
connect with like-Minded people
Podcasting is also a great way to connect with like-minded people. If you find a podcast that you enjoy, you can reach out to the host and start a conversation. This can lead to new friendships and business opportunities.
Build an Engaged Community
Podcasting is also a great way to build an engaged community around your show. Through social media and other online platforms, you can connect with your listeners and create a community of like-minded individuals.
Podcasting can also help you to become an authority figure in your industry. By sharing your knowledge and expertise on your show, you can position yourself as an expert in your field. This can lead to new opportunities, such as speaking engagements or consulting gigs.
Make Money
Finally, podcasting can be a great way to make money. There are a number of ways to monetize your podcast, such as through sponsorships, advertising, or product sales. If you build a successful show, you can generate a significant income from your podcasting efforts.
Did you attend our recent workshop ‘Grants for Podcasts Made Easy’ hosted by Ti King? This is the worksheet referenced in the webinar and available for download!